Services


Capital Campaign Management


A Capital Campaign is a carefully timed sequence of events, mobilizing the most loyal friends of an institution towards a specific goal or objective.  Experience in planning and execution is our watchword, and we have successfully orchestrated campaigns for a wide variety of nonprofits, including colleges, independent schools, cultural and health care institutions, and cause-related organizations, for more than a decade.

We can provide periodic/strategic or full-time/residential campaign management, based on the specific needs of your campaign.  Our experienced team of executives will guide you through issues related to:

Campaign Planning


Setting Priorities

• Constructing a Realistic Campaign Budget
• Setting the Right Timetable
• Developing the Case for Support
• Determining the Best Campaign Structure

Campaign Leadership

• Identification
• Recruitment
• Training – Key Roles and Responsibilities

Prospect Identification and Management

• Prospect Rating
• Systems to Track Prospect Movement
• Top Prospect Sequence and Strategies
• Cultivation and Solicitation Support

Public Relations/Publications

• Events Planning - How to run an effective campaign event
• Promotional and Collateral Materials
• Publicity and Media Relations


2010 The Sheridan Group    Arlington/D.C. Office    Maryland Office    Central Virginia Office   Florida Office    Home